Chapter 3.1: Who are Stakeholders and How to Identify Them

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Stakeholders in the context of welfare reform have an investment in moving people out of the welfare system and into employment. In order to be successful, job access planning must be a collaboration of stakeholders from appropriate agencies. Identifying these agencies means determining who is responsible for providing and/or administering services the target population needs, such as jobs, training centers, and childcare facilities. The Job Access and Reverse Commute grant program is intended to be a coordinated planning effort, particularly between public transit and human service agencies. Guidance submitted by the Federal Transit Administration in November 1998 states that the planning process must include local transit agencies, the agencies administering TANF and WtW grants, welfare recipients and low-income people. The guidance also suggests involvement from the following organizations: Stakeholders can be categorized as primary and/or secondary stakeholders. Primary stakeholders typically have direct communication or contact with the target population through the provision of services and may also be referred to as "front-line" resources. Secondary stakeholders work behind the scenes in a variety of forms. Examples include strategy/program development and administration, allocation and distribution of funds, technical assistance, policy implementation, data collection and tracking, and reporting functions.

No two communities are alike in respect to welfare reform. The following section provides a generic description of where stakeholders may be found, grouped by the level at which they function: local, state, regional, or federal. Stakeholders are also grouped by whether they are a transit-related organization or function as a traditional/non-traditional organization in transportation planning activities. Some organizations may fall into more than one category.

Local/Non-Traditional Local/Traditional Transit Related Regional State Federal

Generally, some combination of these agencies will be involved in job access planning. Involvement and collaboration between transportation providers and welfare organizations, particularly job placement specialists, can be considered the most critical partnership to successfully addressing access to jobs issues.

The structure of government in an area often determines who is responsible for program development and what agencies should be included in job access planning. In most cases, one or two agencies may take the lead in organizing committees and facilitating meetings.

New Partnerships
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In order to be effective, job access planning must involve a variety of stakeholders from both the public and private sectors. Resulting partnerships bring new people to the table with unique views and opinions. As a result, new roles and responsibilities that each agency might play add to the challenge of keeping stakeholders involved and communication lines open.

Many of the organizations involved in job access planning may provide services to the same group of people; however, most of these organizations are working together for the first time. In the past, transit agencies and social service agencies had no apparent reason to work together or include one another in their planning activities; today this partnership is crucial to the success of moving people from welfare to work.

Job placement organizations play a critical role in helping the target population access jobs, serving as a direct link between job seekers and employers. Job placement counselors are responsible for contacting employers both initially and on an ongoing basis. Based on the employer needs, counselors identify potential candidates for employment. In most cases, they are also responsible for arranging transportation to the job site for interviews and other assistance to the individual. Partnering with job placement organizations enables other agencies to obtain information about the target population. Job placement counselors typically receive information during the initial interview with an individual and are able to determine their transportation needs - whether they have access to an automobile, live on a bus line or can carpool with a neighbor. Job placement counselors develop relationships with both the target population and employers, and, therefore, can assist in forming new relationships with other organizations.

Forming and maintaining new partnerships requires a long-term commitment from stakeholders. It is imperative that committees continue to meet even after programs are implemented, evaluating services and adjusting them accordingly. The target population's needs change as they progress through the various stages of job training, job search, interviewing, obtaining and retaining employment. A continuum of communication and evaluation of transportation services is essential for addressing those changing needs.


Final Report
May2001

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